Our favorite company is Patagonia. They produce the finest outdoor apparel available. Our son, Zander has been field testing products for them since he was 12. Every new item blows us away not only in regard to quality but more so with the expanding company ethic.
In response to today's Cyber Monday and last week's Black Friday, they've created this new campaign called The Common Threads Initiative to highlight the environmental cost of consuming and to encourage us to not buy what we do not need. Reduce, Repair, Reuse and then Recycle is a great mantra to pass on and a simple pledge worth taking.